It’s increasingly obvious that the world needs to change and change quickly and radically. It needs to find new ways to work and new ways to do business.
Five years ago I used to spend at least three hours a day in a car, driving around 120 kilometers (70 miles) a day to and from work. I’d sit in an office with around 50 other people all of whom had made similar journey’s to ‘the office’ by one mode of transport or other and had consumed energy, in one form or another, doing so. In a typical day I would truly interact with no more than four or five people, and then have to face the commute home again, to arrive home late, tired and not particularly happy. Something needed to change in my own life.
As individuals, we all need to consider the impact humankind is having on our world and start to re-balance the effects of two hundred years of industrialization. We have to be realistic however, and appreciate the very real and positive benefits of globalization, economic growth and development. We can’t turn the clock back. We just think there has to be a better way to work and that part of the answer lies in the digital world. Mankind has always found solutions to major problems by his own ingenuity. The digital revolution has impacted how we all interact and work, and it’s making things possible now that weren’t just a few years ago.
Similarly companies and brands today need to think about their wider role in society if they wish to build a truly sustainable business. Brand building is about reputation and that must be built on something substantive and real that goes to the very roots of the business and is not just the responsibility of the communications department.
So in June 2010 we had an idea. We asked ourselves if it would be possible to create a completely new type of organization for delivering strategic and creative services using cloud based technologies?
We know that using today’s technologies, we are capable of delivering an ever-higher standard of service, with enhanced flexibility from experts whose goals are to deliver results. That’s the simple idea behind UP THERE, EVERYWHERE and it’s one of the things that makes us totally unique.
It is a completely new way of working. The dream of teams of people working remotely has been around a while, but only now is that dream becoming a reality. Our connected-community approach is helping shape this totally new way of working.
Our mission is to help change the way the world works. That’s a big mission we know, but one we believe we can achieve.
Our clients include the world’s leading scientific journal, Science, based in Washington DC. The Nobel Peace Prize Concert, in Olso Norway, and Airport City Stockholm, a major development focused on sustainability and the promotion of cleantech industries.
Maybe it’s time you looked us UP*.
www.upthereeverywhere.com