2.1 One of our business divisions is UP FOR GOOD, where our focus is to create GOOD and RESPONSIBLE BUSINESS for our clients by educating and developing corporate social responsibility programs designed to make a difference where it is needed. We work with innovative partners to develop and promote ideas and programs to create positive impact and sustainability. In addition to working with all kinds of clients, we like to work with companies and organizations which are focused on sustainability, social wellbeing or are of a non-profit nature. Clients in this area include: IDF (International Diabetes Federation), AAAS (The American Association for the Advancement of Science), IWA (International Water Association), the Nobel Peace Prize Concert, the Science & SciLifeLab Young Scientist Prize, Masdar City UAE, The Human Protein Atlas (Sweden), and Royal Djurgården, Stockholm among others.
2.2 Our UP FOR LIFE division is focused on GOOD practices, ideas, solutions and better treatments for the human condition. We work with companies in genomics, proteomics, diagnostics, life science tools, medical device and healthcare. They are focused on new, better, faster solutions for cancer diagnostics, rare disease companion diagnostics, diabetes, Parkinson’s, psoriasis, CVD, labour issues, women’s health, prostate cancer, pharmaceuticals and much more.
2.3 And our UP FOR REAL division, all about PLACE branding, is where Environmental Impact is central, it’s measured, it’s visible, it’s talked about and therefore a key aspect of a PLACE’S positioning and status.
2.4 UP seeks to help clients to be responsible and to care about making a difference.
